TFIPOST हिन्दी
TFIPOST Global
Tfipost.com
Tfipost.com
No Result
View All Result
  • Premium
  • Politics
    • All
    • Analysis
    • Opinions
    • Trending
    google maps shows akbar road as maharana pratap road

    Google Maps Shows Delhi’s Akbar Road as Maharana Pratap Road, Sparks Debate

    Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations

    Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations

    Murugan conference: A Divine Route to Political Strategy

    NDA Seeks Lord Murugan’s ‘Blessings’ For Political Revival In Tamil Nadu

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    • Analysis
    • Opinions
    • Trending
  • Economy
    • All
    • Business
    • Economy1
    • Finance
    India Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    India’s Education Sector Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    Get Insurance: Secure your Tomorrow with Confidence

    Get Insurance: Secure your Tomorrow with Confidence

    real estate

    US Firms Hit All-Time High in Office Space Leasing Across India: Report

    PM Narendra Modia

    11 Years of Modi Govt: Making Welfare Seamless with Direct Benefit Transfers, DigiLocker, UMANG

    • Business
    • Finance
  • Defense
    • All
    • Defence
    • Strategy
    • Weaponry
    ICRA’s analysis highlights that defence companies are benefitting from strong execution progress

    India’s Defense Sector Set for 15–17% Growth in FY26: ICRA Report

    India’s Hypersonic Glide Missile Nears Completion, Says DRDO Chief

    India’s Hypersonic Glide Missile Nears Completion, Says DRDO Chief

    British F-35 Fighter Jet Stranded: Technical Glitch Grounds Stealth Aircraft

    British F-35 Fighter Jet Stranded in India for 4 Days: Technical Glitch Grounds Stealth Aircraft

    reliance infrastructure in strategic partnership

    Reliance Infrastructure and Dassault Aviation Expand Falcon Jet Manufacturing to India

    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • All
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
    India- Pak war dents America's rebound

    Indo-Pak War 2025 Dents America’s Rebound

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    Air India Bombing: Canada Police Identifies ‘Mr. X’ After 4 ,Decades Too Late for Justice

    Air India Bombing: Canada Police Identifies ‘Mr. X’ After 4, Decades Too Late for Justice

    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • All
    • Culture
    • Education
    • History
    • Indology
    Kamakhya Devi Temple- Ambubachi Mela

    Where the Goddess Bleeds: Inside the Sacred Mysteries of Kamakhya Temple

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    India Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    India’s Education Sector Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    jagannath rath yatra

    Everything You Need to Know About Jagannath Rath Yatra: History, Significance, Rituals, and Celebrations

    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • All
    • Books
    • Cinema
    • Entertainment
    • Food
    • Games
    • Health
    • Lifestyle
    • Satire
    • Sports
    • technology
    • Travel
    mistakes to avoid during yoga

    6 Common Yoga Mistakes to Avoid for a Better Practice

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    Troubleshooting LED Power Supply Issues: A Step-by-Step Guide

    Troubleshooting LED Power Supply Issues: A Step-by-Step Guide

    Lenacapavir becomes first FDA-approved HIV preventive drug

    FDA Approves First Twice-Yearly HIV Prevention Shot: Lenacapavir

    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
Tfipost.com
  • Premium
  • Politics
    • All
    • Analysis
    • Opinions
    • Trending
    google maps shows akbar road as maharana pratap road

    Google Maps Shows Delhi’s Akbar Road as Maharana Pratap Road, Sparks Debate

    Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations

    Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations

    Murugan conference: A Divine Route to Political Strategy

    NDA Seeks Lord Murugan’s ‘Blessings’ For Political Revival In Tamil Nadu

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    • Analysis
    • Opinions
    • Trending
  • Economy
    • All
    • Business
    • Economy1
    • Finance
    India Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    India’s Education Sector Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    Get Insurance: Secure your Tomorrow with Confidence

    Get Insurance: Secure your Tomorrow with Confidence

    real estate

    US Firms Hit All-Time High in Office Space Leasing Across India: Report

    PM Narendra Modia

    11 Years of Modi Govt: Making Welfare Seamless with Direct Benefit Transfers, DigiLocker, UMANG

    • Business
    • Finance
  • Defense
    • All
    • Defence
    • Strategy
    • Weaponry
    ICRA’s analysis highlights that defence companies are benefitting from strong execution progress

    India’s Defense Sector Set for 15–17% Growth in FY26: ICRA Report

    India’s Hypersonic Glide Missile Nears Completion, Says DRDO Chief

    India’s Hypersonic Glide Missile Nears Completion, Says DRDO Chief

    British F-35 Fighter Jet Stranded: Technical Glitch Grounds Stealth Aircraft

    British F-35 Fighter Jet Stranded in India for 4 Days: Technical Glitch Grounds Stealth Aircraft

    reliance infrastructure in strategic partnership

    Reliance Infrastructure and Dassault Aviation Expand Falcon Jet Manufacturing to India

    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • All
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
    India- Pak war dents America's rebound

    Indo-Pak War 2025 Dents America’s Rebound

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    PM Modi’s July Diplomacy Drive: Five-Nation Tour to Boost India’s Global Influence

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    Air India Bombing: Canada Police Identifies ‘Mr. X’ After 4 ,Decades Too Late for Justice

    Air India Bombing: Canada Police Identifies ‘Mr. X’ After 4, Decades Too Late for Justice

    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • All
    • Culture
    • Education
    • History
    • Indology
    Kamakhya Devi Temple- Ambubachi Mela

    Where the Goddess Bleeds: Inside the Sacred Mysteries of Kamakhya Temple

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    India Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    India’s Education Sector Makes Global Strides in QS Rankings 2026 with Record 54 Institutions

    jagannath rath yatra

    Everything You Need to Know About Jagannath Rath Yatra: History, Significance, Rituals, and Celebrations

    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • All
    • Books
    • Cinema
    • Entertainment
    • Food
    • Games
    • Health
    • Lifestyle
    • Satire
    • Sports
    • technology
    • Travel
    mistakes to avoid during yoga

    6 Common Yoga Mistakes to Avoid for a Better Practice

    Yoga as India's soft power

    As the World Bends, India Leads: Yoga Day and the Quiet Strength of Soft Power

    Troubleshooting LED Power Supply Issues: A Step-by-Step Guide

    Troubleshooting LED Power Supply Issues: A Step-by-Step Guide

    Lenacapavir becomes first FDA-approved HIV preventive drug

    FDA Approves First Twice-Yearly HIV Prevention Shot: Lenacapavir

    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
No Result
View All Result
Tfipost.com
Tfipost.com
No Result
View All Result
  • Premium
  • Politics
  • Economy
  • Defense
  • Geopolitics
  • Knowledge
  • Law
  • Lounge

Always a step ahead: PM Modi’s brilliant and innovative ideas to connect with the masses

Akshay Narang by Akshay Narang
9 March 2020
in Trending
Narendra Modi

(PC: Mint)

Share on FacebookShare on X

Ask any commoner, elitist or downtrodden about what sets PM Modi apart from the rest of the political leaders? You will get one common answer- his ability to interact with the people of the country at a very personal level. His connect with the citizenry is what makes him a charismatic statesman. Since he came into power, he has taken several innovative decisions that have made him a brilliant communicator.

Women’s Day campaign

RelatedPosts

BJP Sets Sights on Bihar After Sweeping Wins in Delhi, Maharashtra & Haryana

‘No Mediation, No Trade Talk’: Modi Draws the Line in Call With Trump

Rahul Gandhi’s Foreign Sojourn During Crash Tragedy, Sonia’s Hospitalisation : Misstep or Misjudged Optics?

Load More

Yesterday on the occasion of Women’s Day, PM Modi surprised everyone by signing off from his Twitter handle and allowing seven women achievers to narrate their life journeys through his handle. This is a part of PM Modi’s larger, effective outreach campaign. Here the Prime Minister not only recognised the achievements and contributions of these seven women achievers but also brought them before the entire country through his own Twitter handle.

‘Mann ki baat’ 

This has to be one the most influential outreach programmes initiated by Prime Minister Modi, or any political leader in India for that matter. Recognising how radio has remained a major mode of communication by reinventing itself even in the age of interest and television, PM Modi chose radio to directly communicate with the people of the country in the form of his ‘Mann ki Baat’ programme after coming to power in 2014.

Last year a study carried out by Prof Pulak Ghosh of IIM-Bangalore, V. Kamakoti of IIT Madras, and Bhuvanesh Pareek from IIM Indore based on data analytics revealed Mann Ki Baat has become the biggest online influencer in India. PM Modi’s flagship outreach programme is thus one of the most successful programmes.

Main bhi Chowkidar campaign

This was one of the most underrated campaigns carried out by PM Modi. Coming as an effective counter to Rahul Gandhi’s ‘Chowkidar Chor hai’ jibe, it became an instant hit and took internet by storm. The longevity of the campaign- extending till well after the 2019 polls and its resonation with Modi supporters led to a number of them prefixing Chowkidar before their names on social media.

On a more scientific note though, it ended up giving a massive push to the social media campaign of the BJP. It created an impenetrable ecosystem and wide scale networking among the ‘Chowkidars’. Before the liberal brigade and the social media cells of the opposition could realise, they were facing an invincible people-led campaign. In such a backdrop any messaging dropped by the party spread rapidly as its ecosystem kept expanding exponentially. At the same time, the vicious propaganda against PM Modi and the BJP was also countered and obliterated effectively.

Candid, apolitical appearances with Bear Grylls and Akshay Kumar

 PM Modi is easily the most popular leader in the country, and while the rest of the political spectrum was busy with propaganda and petty politics before the 2019 General Elections, the Prime Minister came up with an innovative move- an appearance on Man v Wild with ace adventurer Bear Grylls.

An episode in the breathtaking Jim Corbett national park in Uttarakhand and a recollection of Prime Minister Modi’s early days at the Himalayas served as a wonderful outreach initiative in which he made an effort to interact about his personal life with the citizenry at large.

Writing in Indian languages and foreign languages to target specific audiences

While allegations of Hindi imposition have been regularly levelled against PM Modi and BJP, especially by Dravidian nationalists like MK Stalin, the Prime Minister has time and again proved his critics wrong.

Recently, he spoke in four different languages- Kannada, Telegu, Marathi and Hindi, at the closing ceremony of the centenary celebrations of the Shri Jagadguru Vishwaradhya Gurukul in Varanasi, a city that falls right in the core of the Hindi heartland. Even at ‘Howdy Modi!’ in the United States, PM Modi had spoken in several Indian languages to convey ‘everything is fine’.

Language is usually very personal to a social group. When you speak in the language close to the other individual, it leaves a very strong impression on that other individual. This is also the reason why this initiative seems to have gained popularity among other world leaders who have started following him in this aspect.

Interaction with Bollywood artists

PM Modi is an unconventional leader and someone who doesn’t believe in remaining aloof from the grassroots. His primary focus has been to engage the youth of the country in order to leverage India’s demographic dividend. As a part of this goal, he invited Bollywood stars in the Prime Minister Office (PMO) for a meeting to discuss issues related to cinema last year.

In fact, PM Modi has been interacting with Bollywood actors time and again, as he knows that there is an entire generation which follows the Bollywood artists. Therefore, he has got them to participate in conversations and campaigns for the betterment of the nation. This is a part of the strategy to engage millennials- the ‘Instagram generation.”

Putting on traditional attire and headgear during rallies

Ever since PM Modi came to power in 2014, he made it a point to reach out to the Northeast- a part of the country often neglected by the past regimes. Ever since the days of 2014 Election Campaign, he sported the headgear of Adi tribes during a poll rally in Arunachal Pradesh. Then he was also seen wearing a Hornbill cap during a rally in Orange on March 31, 2014. The whole purpose is to celebrate and honour the diversity of cultures and traditions that exist across the length and breadth of India.

In Assam, he wore the traditional Jaapi hat presented to him by party members at Lakhimpur. In Nagaland he wore the traditional Naga warrior headgear during the Hornbill festival. All of these were attempts to give a human touch to his rallies- so that the people in the region could resonate easily.

Narendra Modi
The traditional Assamese Jaapi hat
Narendra Modi
Adi Tribe Headgear
Narendra Modi
Naga Warrior headgear
The Sikh turban while in Punjab
White Shirt and Veshti when in Mamallapuram
Wearing the Pheran in Kashmir

Even in other states such as Punjab, he wore the turban reaching out to the people of the state. Hosting Xi Jinping during the Mamallapuram summit, PM Modi sported the traditional Tamil veshti reaching out to the people of Tamil Nadu. Thus, from the Northeast to the northern state of Punjab to down south in Tamil Nadu, the Prime Minister makes it a point to wear clothes and headgears that capture the imagination of specific audiences.

Celebrating Diwali with India’s brave soliders

Take a look at PM Modi’s Diwali celebrations since 2014:

2014- Celebrations with Army jawans at Siachen.

2015- Celebrations with soldiers at Dograi War Memorial at Khasa in Amritsar.

2016- Celebrations with ITBP, Indian Army and Dogra Scouts at Kinnaur, Himachal Pradesh.

2017- Celebrations with Indian Army troops in the Gurez region along the Line of Control (LoC) in Jammu & Kashmir.

2018- Celebrations with ITBP jawans stationed at the Harshil, Uttarakhand near the Indo-China border.

2019- Celebrations with Army jawans posted at Jammu & Kashmir’s Rajouri.

Armed forces are one of the biggest indicators of National power. PM Modi has always been highly respectful of the valour of the Indian forces unlike his political competitors. What shows his gratitude and respect towards these selfless soldiers guarding our borders in some of the most inhospitable terrains of the world, is his gesture to celebrate every Diwali with the troops of the Indian Army and other security forces.

PM Modi is a people leader who enjoys the overwhelming love and appreciation of Indian people across cultural lines. He reads the pulse of the nation, his outreach campaigns are always innovative, smart and hence effective and widely talked about by both his supporters and detractors.

Tags: Narendra Modi
Share40TweetSend
Previous Post

From PMC Bank to Yes Bank, there is one link between these bankruptcies- The classy and flamboyant Wadhwan family

Next Post

Priyanka Gandhi has a ‘painting’ connection with Yes Bank’s Rana Kapoor and it could land the Congress in big trouble

Related Posts

google maps shows akbar road as maharana pratap road
Trending

Google Maps Shows Delhi’s Akbar Road as Maharana Pratap Road, Sparks Debate

21 June 2025

There has been ongoing debate in Delhi about renaming streets after prominent Indian freedom fighters and brave warriors, as...

Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations
Trending

Air India Shake-up: DGCA Removes Top Brass Over Crew Duty Violations

21 June 2025

India’s civil aviation watchdog, the Directorate General of Civil Aviation (DGCA), has taken strong disciplinary action against Air India,...

Murugan conference: A Divine Route to Political Strategy
Analysis

NDA Seeks Lord Murugan’s ‘Blessings’ For Political Revival In Tamil Nadu

21 June 2025

With eyes set on expanding its influence in Tamil Nadu, the BJP-led NDA is viewing the upcoming Murugan Devotees...

Load More

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms of use and Privacy Policy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Currently Playing

when the God leaves the temple to be with his devotees.

when the God leaves the temple to be with his devotees.

00:05:31

R.P. Singh Exposes AAP: Following Indira's Model of Separatist Appeasement?

00:11:04

kamakhya Devi and the Power of Menstruation: Ambubachi Mela Explained.

00:04:47

From love to murder- how five plots took down raja raghuvanshi

00:04:38

Marriage gone murderous: expert explains the gruesome murder case.

00:13:01
Facebook Twitter Instagram Youtube
tfipostTfipost.com
Right Wing | News Analysis | Indian Opinion
  • About us
  • Careers
  • Brand Partnerships
  • Terms of use
  • Privacy Policy
  • Sitemap

©2025 TFI Media Private Limited

No Result
View All Result
  • Premium
  • Politics
    • Analysis
    • Opinions
    • Trending
  • Economy
    • Business
    • Finance
  • Defense
    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
TFIPOST हिन्दी
TFIPOST Global

©2025 TFI Media Private Limited