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The story of Mohammed Zubair that no media portal can tell you about
Welcome to TFI Premium, so finally the expected occurred. Mohammed Zubair has been arrested for hurting religious sentiments. He has...
Energy Drinks: A Classic case of inventing a problem to sell the solution
Two of the founding pillars of consumerism are innovation and the flow of money. The first is the ultimate factor...
In a decade or two, Parle will be forced to stop producing Parle-G
The market is driven by a liberal bent of mind. People constantly look for innovations in their favourite products. If that...
The Indian Avengers: Four Bravehearts who kept India safe from Islamic Invasion for 313 years
Unique is the nature of history, only those who hold the pen have the power to decide the value of...
Why do trees in Delhi get uprooted every time there is a storm?
Monsoon and pre-monsoon showers in the national capital of Delhi used to be a means for the ordinary Delhiites to...
Know why Toyota is reliable, efficient and a bestseller
Innovation is the only way to beat the established market players because unless a product is either many times better...
The story of VOLTAS air conditioners: Monopoly, failure and resurrection
If there is an entity which has survived a market onslaught for nearly 7 decades, then the conventional wisdom suggests...
The Ricardo Theory of Comparative advantage and its grand failure
Criss-crossing through the complex jargons of Social Studies, we often come across a disposition which appeals to us as inherently...
Business 101: Adani’s self-seller self-consumer model is simply phenomenal
Business is the art of taking a leaf out of daily life's common sense and using its nutrients to grow...
India is investing heavily in Great Nicobar and it’s a commendable step
For decades we have wondered why we don’t have a Hong Kong or Dubai of our own. Why are we...
West Asia cannot survive a week without India’s support- A data-driven analysis
West Asia is quite a peculiar place for humans to live. The area is considered as one of the most...
Where are the 60 percenters now? The 90 percent scam run by CBSE and ICSE
CBSE and ICSE have specially designed grading system divided into 9 categories The problem with them is that they fail...
