Music Mogul Bhushan Kumar owned T-Series is being panned left, right and centre thanks to Sonu Nigam’s startling revelations. It went from bad to worse for T-Series as it released a song by Pakistani singer released Atif Aslam despite FWICE’s demand on ban of Pakistani artists. As soon as the song was released, there were increasing calls for banning T-Series which forced the company to do a U-turn and delete the video. As if to rub salts into the wounds, Sonu Nigam royally trolled Bhushan Kumar’s wife Divya Khosla Kumar as she attempted to hit back at Sonu Nigam’s accusations through an IGTV story.
On Saturday, T-Series decided it was prudent to release Pakistani singer Atif Aslam’s version of ‘Kinna Sona’ from the movie ‘Marjaavaan’ which starred Siddharth Malhotra, Tara Sutaria and Riteish Deshmukh.
The song was met with tremendous outrage as relations between India and Pakistan continue to plummet thanks to the latter’s covert backing and export of terror into India. The song’s release was met with calls of banning and boycotting T-Series with Maharashtra Navnirman Sena’s Ameya Khopkar warning the production house of “major action” if they failed to remove the video.
Seeing the backlash, T-Series relented and deleted the video and also tendered an apology. In its letter to Raj Thackeray, the production house wrote, “The said song, sung by Atif Aslam, was put out on the YouTube channel of T-Series by one of our employees. He was unaware of his actions, which led to the mistake. We deeply regret this and apologise for the same. We assure you that the song won’t release on our platform and we won’t promote it either. We are taking down the song and reassure you that we won’t be assisting any Pakistani singers.”
'टी-सिरीज'ने पाकिस्तानी कलाकाराचं गाणं प्रदर्शित केल्यानंतर पक्षाच्या चित्रपट शाखेचे अध्यक्ष @MNSAmeyaKhopkar ह्यांनी तीव्र आक्षेप नोंदवला. महाराष्ट्र नवनिर्माण सेनेच्या रोषाला सामोरं जावं लागेल म्हणून व्यवस्थापनाने चूक मान्य करत भारतीयांची जाहीर माफी मागितली आहे. #मनसेदणका pic.twitter.com/etJmTNYXQj
— MNS Tweets (@manaseit) June 24, 2020
While T-Series was being panned for releasing Atif’s song, on the other hand, after Sonu Nigam continued to up the ante on T-Series and Bhushan Kumar as he has made it his life’s mission to expose T-Series and its dark underbelly.
Nigam recently called out ‘mafias’ in the music industry and exposed T-Series head Bhushan Kumar. Kumar’s wife Divya in a desperate bid to hit out at the singer, foolishly made an IGTV video where she criticised Sonu Nigam. Divya Khosla made it a point to block her comment section, thus not allowing the users to comment on her almost 12 minute long monologue against Sonu.
In the video titled, “The Bitter Truth”, Divya brilliantly showed her inability to act as she claimed that the legendary singer was selling “lies and deceits.” Divya Khosla in her video claimed, “I’m even seeing people being able to sell lies and deceits with their strong campaigns. Sonu Nigam is the kind of people know how to play with the minds of the audience.”
She further added, “T-Series gave you break in the industry, pushed you ahead. If you had this much problem with Bhushan, then why didn’t you speak up earlier? Why are you doing this for publicity today? I have directed so many videos of your father, for which he was always so thankful. But some people are thankless.”
Divya amply displayed lack of intellect in the cringe video and Sonu Nigam didn’t let this opportunity to pass-off. Sonu reposted Divya’s video with the caption, “Presentttttting Divyaaaaa Khoslaaaaa Kumaaaaar. I think she forgot to open her comments. Let’s help her in that.”
Needless to say, Divya Khosla Kumar and T-Series were panned mercilessly in the comments section.
In his earlier vlog, Sonu Nigam had completely destroyed T-Series head, Bhushan Kumar, which has also led to many on social media to call for the boycott of India’s most popular record label, and YouTube’s most subscribed channel. Sonu Nigam says, “Now, I need to take Bhushan Kumar’s name. You’ve instigated the wrong person. You forgot that time when you came to my home and pleaded me to do one album for you, pleaded me to introduce you to Subrata Roy, Smita Thackeray, Bal Thackeray… Pleaded me to save you from Abu Salem. Do you remember all this?”
The singer further added, “I’m warning you not to engage with me in any manner. Hope you remember Marina Kuwar. I don’t know why she backed out, though the media knows. That’s how mafia functions. I still have her video. Now if you mess with me, I will post that video on my YouTube channel. Don’t you dare mess with me.”
It seems that India’s leading production house had a bad day in office thanks to the foolishness of its heads.