Priyank Kanoongo goes after Amazon’s conversion racket

Amazon conversion

Amazon conversion racket: When the British came to India, they were divided into two categories. One wanted to respect Sanatan traditions while the other group wanted to impose evangelism. Ultimately, a group with bad faith won, and evangelical conversion rackets gained their hold in India. 75 years after independence, the menace keeps growing, and now NCPCR has pulled tech giant Amazon for being involved in nefarious activities.

Amazon sneaking funds for evangelical (conversion) lobby

Amazon India is under the radar for funding conversion. Yes, rather than spending on the quality of services to Indians, Jeff Bezos’ company is busy changing the moral fabric of the people of this country. The matter came to the limelight when an organisation fighting to protect the rights of the indigenous tribes of Arunachal Pradesh came up with a sensational expose. Its members saw the shopping website Amazon asking its customers to shop for a good cause.

What was the good cause? Well, according to Amazon, the money it would get from the people of India would be used to improve the lives and livelihood opportunities of orphan children. The American company claimed that Indians’ money would be given to the All India Mission, which is registered as a charity organisation in the US and the UK. In India, the organisation mainly spreads Christianity in the garb of service to humanity.

Also read: Indian govt.’s Amazon killer ONDC is a massive hit in Bengaluru

All India Mission compromises with tribal identity

They make no bones about it either. Their website explicitly says, “At All India Mission, we’re committed to reaching native villagers in the northern region of India with the gospel.” The organisation mainly targets the northeastern part of India. On its LinkedIn page, All India Mission boasts that its 700+ full-time pastors and evangelists have helped in establishing more than 400 churches. In their own words, the vision is, “Growing to lead 25,000 people to Christ Every Year.”​

No wonder it could come under the radar of those who are trying hard to preserve the cultural identity of Northeasterners. In September, the Social Justice Forum of Arunachal Pradesh put out a tweet exposing the nefarious agenda behind Amazon’s ‘humanitarian gesture’. The organisation tagged the Home Ministry, Ministry of Information and Broadcasting, Assam Police, and Delhi Police to take action against Amazon and evangelical organisations. It released a big tweet thread about the All India Mission.

Also read: Priyank Kanoongo, the illustrious NCPCR chairman has begun dismantling Aam Aadmi Party’s fake education model

Amazon ignored Kanoongo for which they have to pay

A few days later, the National Commission for Protection of Child Rights (NCPCR) also received a complaint about the use of children for this purpose. In its complaint, the forum told NCPCR that the Baptist mission is falsely telling the world that India is persecuting Christians and children. Priyank Kanoongo was swift to take note of the details and quickly asked Amazon India for an explanation. Priyank Kanoongo wanted Amazon India to explain whether they knew what All India Mission had been doing for years. Amazon was also required to explain whether it funds any other such orphanages.

However, NCPCR’s notice went like water off a duck’s back to Amazon. Rather than submitting an action report within 7 days (NCPCR’s order), the company sat on the file. NCPCR then sent a reminder after 16 days, but Amazon refused to respond. Lastly, NCPCR was forced to summon Amit Agarwal, the Global Senior Vice President and Country Head of Amazon India. He is slated to answer NCPCR on November 1.

Priyank Kanoongo said, “Amazon India cannot support such organisations with the money of Indian citizens that runs the Anti-India agenda, who illegally collect money to convert Indian children, who illegally run an orphanage. The Juvenile Justice Act mandates that every orphanage should have a license to function.”

Also read: Meet the Christian missionary who converted to Hinduism

Amazon-Modern day East India Company

Amazon has been under the regulatory radar for quite some time now. It has been accused of bribing officials, favouring particular vendors, non-transparent business practices, using its financial leverage to monopolise India’s markets, undermining Future Group and much more. Panchjanya, an RSS affiliate magazine called Amazon a modern version of East India Company.

The allegation looked far-fetched at the time. But not anymore. It is the East India Company that combined with the British monarchy to convert millions of Hindus in the past. Turns out, Amazon is also doing the same.

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