TFIPOST हिन्दी
TFIPOST Global
Tfipost.com
Tfipost.com
No Result
View All Result
  • Premium
  • Politics
    • All
    • Analysis
    • Opinions
    • Trending
    VHP Hits Back as Jamiat Ulama-i-Hind Moves Court Against ‘Udaipur Files’ Release

    VHP Defends ‘Udaipur Files’, Says Jamiat Ulama-i-Hind Wants to Hide Islamist Brutality

    Fadnavis Warns MNS Over Marathi Row: ‘Won’t Be Tolerated’

    Fadnavis Warns MNS Over Marathi Row: ‘Won’t Be Tolerated’

    Gurmukhi Bibles distributed in Punjab: Behind Sikhs' conversion to Christianity

    From Gurbani to Gospel: Why Some Sikhs Are Converting to Christianity in Punjab

    Push for Bharat Ratna for Dalai Lama

    MPs Across Party Lines Push for Bharat Ratna for Dalai Lama, Urge Joint Parliament Address

    • Analysis
    • Opinions
    • Trending
  • Economy
    • All
    • Business
    • Economy1
    • Finance
    Indian-Origin Tesla CFO Vaibhav Taneja Appointed Treasurer of Elon Musk’s 'America Party'

    Indian-Origin Tesla CFO Vaibhav Taneja Selected Treasurer of Elon Musk’s ‘America Party’

    India’s Forex Reserves Surge Past $700 Billion

    India’s Forex Reserves Surge Past $700 Billion, Close to All-Time Record

    Why GST Search Is Essential For Compliance In Modern Enterprises

    Why GST Search Is Essential For Compliance In Modern Enterprises

    Improving Communication and Collaboration in Distributed Teams: Strategies for Indian Business Analysts

    Improving Communication and Collaboration in Distributed Teams: Strategies for Indian Business Analysts

    • Business
    • Finance
  • Defense
    • All
    • Defence
    • Strategy
    • Weaponry
    Major Arms Seizure in Manipur Hill Districts

    Amid Ongoing Tensions, Security Operation Yields Major Arms Seizure in Manipur Hill Districts

    military reveals china-pakistan-turkey nexus during operation sindoor

    One Border, Three Adversaries: Indian Army Blasts China-Pakistan-Turkey Axis in Operation Sindoor

    INS Tamal marks the end of import of Indian Warships

    INS Tamal Marks End of Warship Imports as India Sets Sail on Atmanirbhar Bharat Path

    UK’s 5th-Gen F-35B Jet Grounded in Kerala Set to Be Airlifted After Weeks of Uncertainty

    UK’s 5th-Gen F-35B Jet Grounded in Kerala Set to Be Airlifted After Weeks of Uncertainty

    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • All
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
    Five-Nation Tour: Modi to Visit Namibia, First Indian PM in 30 Years to Boost Mineral, Energy, and Digital Ties

    Five-Nation Tour: Modi to Visit Namibia, First Indian PM in 30 Years to Boost Mineral, Energy, and Digital Ties

    PM Modi Arrives in Brasilia, 4 Major India-Brazil Deals on Agenda

    PM Modi Arrives In Brasilia, Set for Strategic Talks and 4 Key MoUs

    Netanyahu Nominates Trump for Nobel Peace Prize, Calls It ‘Well Deserved’

    Netanyahu Nominates Trump for Nobel Peace Prize, Calls It ‘Well Deserved’

    Pattern of Targeted Attacks on Hindu Temples

    Rising Hate in Bangladesh: Hindu Temple in Barisal Ravaged, Idols of Deities Broken

    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • All
    • Culture
    • Education
    • History
    • Indology
    The Beginning of Devotion: History of the First Kanwar Yatra

    The Beginning of Devotion: History of the First Kanwar Yatra 

    Kanwar Yatra: Four Devotional Paths, One Divine Destination

    Kanwar Yatra: Four Devotional Paths, One Divine Destination

    char dham yatra suspended due to bad weather

    Uttarakhand Suspends Char Dham Yatra Due to Adverse Weather, Prioritizes Pilgrim Safety

    Sanatan Mahakumbh Event Scheduled at Patna’s Gandhi Maidan

    Sanatan Mahakumbh Event Scheduled at Patna’s Gandhi Maidan on July 6

    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • All
    • Books
    • Cinema
    • Entertainment
    • Food
    • Games
    • Health
    • Lifestyle
    • Satire
    • Sports
    • technology
    • Travel
    say no to alcohol for 6 months

    How Quitting Alcohol for 6 Months Can Transform Your Health

    Mental Wellness Rituals to Stay Calm, Focused, and Balanced

    Mental Wellness Rituals to Stay Calm, Focused, and Balanced

    India's Tour of Bangladesh Likely Postponed Amid Political Unrest

    India’s Tour of Bangladesh Likely Postponed Amid Political Unrest

    What Is The Best Way To Bet On Tennis?

    What Is The Best Way To Bet On Tennis?

    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
Tfipost.com
  • Premium
  • Politics
    • All
    • Analysis
    • Opinions
    • Trending
    VHP Hits Back as Jamiat Ulama-i-Hind Moves Court Against ‘Udaipur Files’ Release

    VHP Defends ‘Udaipur Files’, Says Jamiat Ulama-i-Hind Wants to Hide Islamist Brutality

    Fadnavis Warns MNS Over Marathi Row: ‘Won’t Be Tolerated’

    Fadnavis Warns MNS Over Marathi Row: ‘Won’t Be Tolerated’

    Gurmukhi Bibles distributed in Punjab: Behind Sikhs' conversion to Christianity

    From Gurbani to Gospel: Why Some Sikhs Are Converting to Christianity in Punjab

    Push for Bharat Ratna for Dalai Lama

    MPs Across Party Lines Push for Bharat Ratna for Dalai Lama, Urge Joint Parliament Address

    • Analysis
    • Opinions
    • Trending
  • Economy
    • All
    • Business
    • Economy1
    • Finance
    Indian-Origin Tesla CFO Vaibhav Taneja Appointed Treasurer of Elon Musk’s 'America Party'

    Indian-Origin Tesla CFO Vaibhav Taneja Selected Treasurer of Elon Musk’s ‘America Party’

    India’s Forex Reserves Surge Past $700 Billion

    India’s Forex Reserves Surge Past $700 Billion, Close to All-Time Record

    Why GST Search Is Essential For Compliance In Modern Enterprises

    Why GST Search Is Essential For Compliance In Modern Enterprises

    Improving Communication and Collaboration in Distributed Teams: Strategies for Indian Business Analysts

    Improving Communication and Collaboration in Distributed Teams: Strategies for Indian Business Analysts

    • Business
    • Finance
  • Defense
    • All
    • Defence
    • Strategy
    • Weaponry
    Major Arms Seizure in Manipur Hill Districts

    Amid Ongoing Tensions, Security Operation Yields Major Arms Seizure in Manipur Hill Districts

    military reveals china-pakistan-turkey nexus during operation sindoor

    One Border, Three Adversaries: Indian Army Blasts China-Pakistan-Turkey Axis in Operation Sindoor

    INS Tamal marks the end of import of Indian Warships

    INS Tamal Marks End of Warship Imports as India Sets Sail on Atmanirbhar Bharat Path

    UK’s 5th-Gen F-35B Jet Grounded in Kerala Set to Be Airlifted After Weeks of Uncertainty

    UK’s 5th-Gen F-35B Jet Grounded in Kerala Set to Be Airlifted After Weeks of Uncertainty

    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • All
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
    Five-Nation Tour: Modi to Visit Namibia, First Indian PM in 30 Years to Boost Mineral, Energy, and Digital Ties

    Five-Nation Tour: Modi to Visit Namibia, First Indian PM in 30 Years to Boost Mineral, Energy, and Digital Ties

    PM Modi Arrives in Brasilia, 4 Major India-Brazil Deals on Agenda

    PM Modi Arrives In Brasilia, Set for Strategic Talks and 4 Key MoUs

    Netanyahu Nominates Trump for Nobel Peace Prize, Calls It ‘Well Deserved’

    Netanyahu Nominates Trump for Nobel Peace Prize, Calls It ‘Well Deserved’

    Pattern of Targeted Attacks on Hindu Temples

    Rising Hate in Bangladesh: Hindu Temple in Barisal Ravaged, Idols of Deities Broken

    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • All
    • Culture
    • Education
    • History
    • Indology
    The Beginning of Devotion: History of the First Kanwar Yatra

    The Beginning of Devotion: History of the First Kanwar Yatra 

    Kanwar Yatra: Four Devotional Paths, One Divine Destination

    Kanwar Yatra: Four Devotional Paths, One Divine Destination

    char dham yatra suspended due to bad weather

    Uttarakhand Suspends Char Dham Yatra Due to Adverse Weather, Prioritizes Pilgrim Safety

    Sanatan Mahakumbh Event Scheduled at Patna’s Gandhi Maidan

    Sanatan Mahakumbh Event Scheduled at Patna’s Gandhi Maidan on July 6

    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • All
    • Books
    • Cinema
    • Entertainment
    • Food
    • Games
    • Health
    • Lifestyle
    • Satire
    • Sports
    • technology
    • Travel
    say no to alcohol for 6 months

    How Quitting Alcohol for 6 Months Can Transform Your Health

    Mental Wellness Rituals to Stay Calm, Focused, and Balanced

    Mental Wellness Rituals to Stay Calm, Focused, and Balanced

    India's Tour of Bangladesh Likely Postponed Amid Political Unrest

    India’s Tour of Bangladesh Likely Postponed Amid Political Unrest

    What Is The Best Way To Bet On Tennis?

    What Is The Best Way To Bet On Tennis?

    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
No Result
View All Result
Tfipost.com
Tfipost.com
No Result
View All Result
  • Premium
  • Politics
  • Economy
  • Defense
  • Geopolitics
  • Knowledge
  • Law
  • Lounge

The Kohli Effect: For the First time in India, no one is interested in an India-Pakistan clash

Abhishek Kumar Singh by Abhishek Kumar Singh
28 August 2022
in Sports, Trending
The Kohli Effect: For the First time in India, no one is interested in an India-Pakistan clash
Share on FacebookShare on X

Stadium reverberating with subcontinent waves, streets filled with people hunting for backup options in case electricity goes off, Police ready to apply section 144 and many more. All this was a regular affair in the India-Pakistan match. But for the 2022 Asia cup match, people are not interested in watching it.

Two sides of Kohli’s aggression

Virat Kohli is known for his fierce counter to any kind of aggression, be it on or off the field. The man has often been at the centre stage of dual rivalry. Mitchell Johnson, James Anderson, Steven Finn, Ben Stokes, Jos Buttler, James Faulkner and even Gautam Gambhir, Kohli has taken almost everybody head-on. But there is another side of the story.

RelatedPosts

Pahlaj Nihalani Criticizes Ektaa Kapoor’s TV Shows for Undermining Indian Cultural Values

India’s Tour of Bangladesh Likely Postponed Amid Political Unrest

First Time Since Operation Sindoor ; Pakistan Hockey Team Set to Visit India for Asia Cup 2025

Load More

Kohli has made aggression a thing of the past. As Kohli’s reputation as a perennial bad boy started to gain momentum, the man slowly gained the attention of ad agencies. Now, the ad world is not a normal world. Common sense does not prevail here. You have to present something as a harbinger of change in order to sell stuff.

Kohli’s aggression was misused by Bollywood

This is where Kohli’s aggression came in handy for them. Between the battle of beauty and beast, Kohli had to be shown as a harbinger for beauty. It just feels good to the eye when a man known for in-your-eyes approach on the field is seen offering post-marriage promises to her wife, on a few occasions even accepting his unsubstantiated humiliation from her as well.

The reason why it feels so great is because erstwhile Kohli-types are not known for fitting in the “perfect male category of modern society”. People like Shane Warne, Chris Gayle and many others were known for being the exact opposite of what Kohli was promoted to be. Speaking archetypically, It just soothes people’s souls when they see a beast getting beaten by beauty, with beauty not even picking up any arms.

Kohli’s mistake of taking reel as real

Soon, Kohli seems to have internalised all those characteristics which his on-screen presence showcased. He started to make Instagram videos of him dancing, passing soft messages, speaking inspirational one liners. His clipped reels started to gain more and more views.

Money kept flowing in while Kohli’s aggression started to die down. Now, his aggression is just a pale shadow of the former and frankly looks more defensive than anything else. Once, he was seen pacifying angry R. Ashwin who was going all guns blazing against Jimmy Anderson.

Impact on India-Pak rivalry

Now, Kohli was a stalwart of India. That is why his curtailment of aggression would be a bad PR for India-Pakistan cricket match. When countries like India-Pakistan, Australia-England collide on a cricket field, a high intensity drama is needed. In that case, a stalwart’s role gains immense importance. Media takes a leaf out of their statement and even if a player says something neutral his statement is used for stoking emotion.

Role of hype in people’s interest

On its part, Media has been trying to use dualistic rivalries using Kohli. In the 2015 world cup, they projected Kohli against Ahmed Shehzad. In the 2017 Champion trophy, Hasan Ali was in the firing line. The 2019 world cup saw both Babar Azam and Mohammed Amir being projected against Kohli.

When such rivalries build up, people expect at least verbal aggression from one segment. Glenn McGrath of Australia was quite good at it and a major segment of TRP during his time were directly attributed to him.

Kohli does not even try

If not an out-an-out aggression, at least a strategic silence is needed. Media interprets this silence as the player’s willingness to let his bat do the talking. Sachin Tendulkar was quite efficient at it. He never spoke a word against Akhtar but his bat spit fire. Talking about on field aggression, Venkatesh Prasad’s send back to Amir Sohail is still a part of folklore. People still love the extreme of masculinity, which has just disappeared from modern society.

Virat Kohli on the other hand has acted as Pacifier in India-Pakistan games. On a show hosted by Aamir Khan, Kohli told the audience that Amir is the toughest batsman in the world. In the last T20 world cup, the man was clicked laughing with and hugging Mohammed Rizwan. Even before this Asia cup match, he has termed Babar Azam as the top batsman in the world.

Crushed souls do not give crushing performances

While all these activities look good to watch, there is a demoralising angle to it as well. Imagine Indians idolising Kohli as the best batsman in the world, only to realise that for him it is someone else. Imagine them spending their lives presenting facts, data, statistics to complete strangers in order to destroy their claim that Babar is better than Kohli. How would they feel to know that their Kohli has decided to ditch them?

Surely, these optics give you ads and money to survive, but you lose fans, respect, honour and many other traits which make you a man. The soul of masculinity is lost when you rate your opponent higher than you. Crushed souls do not give crushing performances and evidence is too glaring to ignore.

Support TFI:

Support us to strengthen the ‘Right’ ideology of cultural nationalism by purchasing the best quality garments from TFI-STORE.COM

Also Watch:

Tags: Asian CupBollywoodCricketIndia-PakistanReel as RealVirat Kohli
ShareTweetSend
Previous Post

UPI 2.0 is here, and here is what it means for you

Next Post

NIA to close down PFI-operated ‘karate centre’

Related Posts

VHP Hits Back as Jamiat Ulama-i-Hind Moves Court Against ‘Udaipur Files’ Release
Trending

VHP Defends ‘Udaipur Files’, Says Jamiat Ulama-i-Hind Wants to Hide Islamist Brutality

8 July 2025

The upcoming film Udaipur Files: Kanhaiya Lal Tailor Murder is set to hit theatres on Friday, July 11. Based...

Gurmukhi Bibles distributed in Punjab: Behind Sikhs' conversion to Christianity
Trending

From Gurbani to Gospel: Why Some Sikhs Are Converting to Christianity in Punjab

8 July 2025

In the quiet, dust-blown villages of Punjab, the sound of gurbani is witnessing conversion to gospel. The Guru Granth...

Karnataka: Ganesha Idol Vandalised by Muslim Man in Shivamogga; Hindus Honour Muharram in Yadgir Village
Trending

Karnataka: Ganesha Idol Desecrated in Shivamogga by Muslim Man, While Hindu Village Recreates Muharram in Yadgir

8 July 2025

Nestled in Yadgir district of Karnataka, Talawargere is a village without a single Muslim resident. And yet, every year,...

Load More

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

I agree to the Terms of use and Privacy Policy.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Currently Playing

Siddaramaiah Sparks Vaccine Theory to Hide Congress Chaos?

Siddaramaiah Sparks Vaccine Theory to Hide Congress Chaos?

00:09:21

Murugan Wave Rattles INDIA Bloc, Triggers Reactionary Meet in Madurai

00:08:10

Rage on stage: why a police officer resigned quit after CM's outburst

00:03:40

Right to religion vs duty to identify: where should India draw the line?

00:04:34

Junior Kharge Calls to Ban RSS Amid Karnataka Congress Civil War!

00:10:02
Facebook Twitter Instagram Youtube
tfipostTfipost.com
Right Wing | News Analysis | Indian Opinion
  • About us
  • Careers
  • Brand Partnerships
  • Terms of use
  • Privacy Policy
  • Sitemap

©2025 TFI Media Private Limited

No Result
View All Result
  • Premium
  • Politics
    • Analysis
    • Opinions
    • Trending
  • Economy
    • Business
    • Finance
  • Defense
    • Defence
    • Strategy
    • Weaponry
  • Geopolitics
    • Africa
    • Americas
    • Asia Pacific
    • Europe
    • South Asia
    • West Asia
  • Knowledge
    • Culture
    • History
    • Indology
  • Law
  • Lounge
    • Books
    • Cinema
    • Food
    • Health
    • Sports
    • technology
    • Travel
    • Satire
TFIPOST हिन्दी
TFIPOST Global

©2025 TFI Media Private Limited